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The function of multimedia in today's world

(Muzna Shakeel, Karachi)

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In the world of today, media is becoming as necessary since food and clothing. It has played significant role in strengthening the society. Press is considered as " mirror" of the society, infect, is it doesn't media which usually shapes our lives.

The purpose of the media is always to inform people about current, new affairs and to notify about the latest gossip and fashion. That tells about the people who are geographically divided.

The role of media is becoming one way of trading and marketing of products and prejudices. The media stated to be governed by righteousness and equity, but avarice and self-aggrandizement has diseased its benefits. Media looks after:

1 information

2 education

3 entertainment

4 promoting

5 relationship of parts of society

Contemporary society is inspired by media in a lot of ways. Is it doesn't media pertaining to the people that helps these to get info on a lot of things and also to form views and generate judgments regarding various issues! It is the media which keeps the people updated and informed as to what is happening around them and the community. Everyone can pull something coming from it.

Mass media has had a bad effect on a generation, for the reason that, youth is strongly influenced by press. Teenagers and children desire to follow the people, who receive recognized is to do what they do to get noticed. Sometimes, they concentrate on bad section of the media and attempt to be a part of that. However , most are not succumbed to a life of criminal offense!

These are the items which enter into Young civilian minds!

The media affects people's point of view. Too much treatment of mass media in every thing is a matter of concern. Press can be considered since " view dog" of political democracy. Through the age range, the emphasis of multimedia on news has hidden. Media these days, tries to eye the news, that could help them to trade the information that may be gathered worldwide, so that they could pave a way of success and...



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